A daily companion for older adults · Made in Britain

A kind companion for your mum or dad. Every day.

Enid keeps older people sharp, safe and in good company — a warm chat whenever they want one, gentle daily puzzles to keep the mind ticking, and a watchful eye on the scams designed to catch them out.

Free to try in your browser Nothing to install Built for the UK

Daily scam know-how from official UK sources
Plain English no jargon, big text, read aloud
Private conversations stay on the device
UK-built for British scams, banks and life

Why Enid

You can't ring every day. Enid can be there in between.

The people who raised us are sharper than anyone gives them credit for. But the days can get quiet, and the scams have got clever — texts that look like the bank, calls that sound like HMRC, emails with all the right logos. Enid is a calm, knowledgeable friend who's there for the quiet afternoons and the "does this look right to you?" moments alike.

What Enid does

Four good reasons she earns her place on the home screen.

Someone to talk to

A warm, patient chat any time of day or night. Ask her anything — how to work the telephone, what a letter means, or just pass the time. She listens, she remembers what matters to you, and she never makes you feel daft for asking.

Keeps the mind sharp

A gentle daily habit: a quick scam-spotting quiz, a proper little crossword, word games and a "what came first?" timeline — all with a kind word from Enid and never a sense of failing. Good company and good for the brain.

Watches their back

Show Enid a suspicious text, email or letter — type it, paste it, or take a photo — and she'll tell you plainly if it looks like a scam, and what to do. She reads official UK fraud sources every morning, so her advice is current.

Remembers the little things

Enid can hold gentle daily reminders — a tablet in the morning, a grandchild's birthday — and keep the small facts that make a chat feel personal. A kind nudge, never a nag.

The thoughtful gift

What do you give the parent who says they don't need anything?

You can't be there when the dodgy text arrives, or when the afternoon goes quiet. Enid can. She's the kind of present that doesn't end up in a drawer — a bit of company, a daily habit they look forward to, and quiet reassurance for you that someone sensible is keeping an eye out.

  • Set up in two minutes. No box, no batteries, no instructions to puzzle over.
  • Nothing to go wrong. It works in a browser today, and the app simply opens and starts talking.
  • Peace of mind, both ways. They get a friend; you get to worry a little less.
Give Enid to someone you love

Photo to add: an older parent smiling at their phone, a cup of tea beside them — warm, natural light, at home.

How it works

Genuinely simple — for them, and for you.

  1. 1

    Open Enid

    Tap the icon, or visit the website. No account to create, no password to remember, nothing to download to get started.

  2. 2

    Just start talking

    Type a message or have it read aloud. Enid replies like a kind, knowledgeable friend — in plain words, at an unhurried pace.

  3. 3

    Make it a daily habit

    A morning puzzle, a question that's been on their mind, a quick scam check. Small moments that add up to sharper days and safer ones.

Photo to add: hands holding a phone with large, clear text on screen — or a grandparent and grandchild looking at it together.

Designed with care

Made for older eyes, hands and patience.

Every choice in Enid is made for the people who'll use her — not for show.

  • Large, clear text and generous, easy-to-tap buttons.
  • Plain words. No jargon, no acronyms, nothing to decode.
  • Read everything aloud, in a warm British voice.
  • Calm and unhurried — never a timer, never a telling-off.
  • Honest about being a computer program, always.

Safety & trust

The reassurance a family needs.

She'll never ask for money or details

Enid will never ask for a payment, a PIN, a password or bank details. If anything ever seems to, that's the warning sign — and she says so.

Conversations stay private

Chats aren't stored on our servers. They live on the device and can be cleared any time. We don't sell or share personal data. Ever.

Current, official UK guidance

Her scam knowledge is built only from official UK sources — HMRC, the NCSC, the Home Office's Stop! Think Fraud — refreshed every morning.

A crisis is never behind a paywall

If something is urgent or frightening, Enid points to real help straight away — your bank, 999, the Samaritans, Action Fraud. Always free.

"I built Enid after watching people I love — clever, capable people — come within a whisker of losing money to scams the rest of us spot in seconds. I wanted to give every older adult a calm, knowledgeable friend to turn to before they hand anything over. Someone in their corner on the ordinary days, too."

Andy · Founder, Dear Enid · Built in the UK

Good questions

The things families ask us.

Is it suitable for someone who isn't good with technology?

That's exactly who Enid is for. There's no account to set up and no password to remember — you open her and start talking. The text is large, the words are plain, and she can read everything aloud. If they can send a text message, they can use Enid.

How does she actually protect them from scams?

Whenever something doesn't feel right — a text, an email, a phone call, a letter — they can ask Enid about it, or paste it in, or take a photo of it. She'll say plainly whether it looks like a scam and what to do next. Because she reads official UK fraud sources every morning, her advice reflects what criminals are actually doing this week.

What happens to their conversations?

Conversations aren't kept on our servers. They stay on the device and can be cleared at any time. We don't sell or share personal information, and Enid never asks for money, passwords or bank details.

What does it cost?

You can try Enid free in your browser today. A full iPhone and Android app is on the way; pricing will be simple and fair, and we've made a firm promise: urgent and crisis help will never be placed behind a paywall.

Is she pretending to be a real person?

Never. Enid is an AI companion and she's always honest about that. She's there for the in-between moments and the quick questions — and for anything serious, she points to real people and proper help.

Can I set it up for my mum or dad?

Yes — that's how most families use it. It takes a couple of minutes, with nothing to configure. Set her up, show them once, and she'll be there from then on.

Meet Enid today.

She works right now, free, in any web browser — on a phone, a tablet or a computer. Have a chat with her yourself, then think of who in your family she'd be perfect for.

Be first to know when the app launches

We're building a proper iPhone and Android app. Leave your email and we'll tell you the moment it's ready — nothing else, no spam.

We'll only email you about the app launch. How we handle your details.